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Twitter Annotations Not Coming Soon, After All

Recommended by elsterama on July 30, 2010 via ReadWriteWeb

This spring at Twitter's first developer conference Chirp the big splash was a forthcoming feature called Annotations. The feature will allow publishing software to annotate Tweets with a wide open variety of metadata, which could then be read and analyzed by other software. Annotations are going to be big, if and when they launch. Continue

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TechCrunch Social Currency CrunchUp: PlacePop Launches Loyalty Card App, More Companies Look at Transactions

Recommended by elsterama on July 30, 2010 via Inside Facebook

Today at TechCrunch’s CrunchUp conference, PlacePop officially launched its loyalty card iPhone app and social service. Instead of businesses offering deals to customers checking in to a centralized location-based service, users check-in directly to a business’ custom PlacePop loyalty card, digitally punching the card, earning rewards, and sharing their actions.

It’s a new example of companies trying to tap into social connections — on Facebook or elsewhere — to connect businesses with customers, and customers with deals.Continue

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Sites of the Week #113 - Winners Giveaway

Recommended by elsterama on July 30, 2010 via abduzeedo


For this Sites of the Week, we're announcing the winners for the WeGraphics giveaway, check it out below! Also we have selected some great sites such as iFontMaker and Score Factory. As usual we would love to hear from you, keep sending your suggestions to us and we will be more than happy to feature your site.Continue

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To Block or Not to Block Facebook and Social Media in the Workplace

Recommended by elsterama on July 30, 2010 via ReadWriteWeb

Buy with a book for a face In Cisco's Mid-Year Security Report, the company cites research finding that 50% of end users admitted to accessing social media tools at work, in spite of company rules, at least once a week. Another 27% have changed the settings on a company device to access prohibited sites or applications. The report notes the security risks, and potential for lost productivity, Facebook and other social media sites present, but doesn't recommend enterprises block social media sites entirely. Continue

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Facebook Updates Policy Terms for Big Platform Applications

Recommended by elsterama on July 29, 2010 via Inside Facebook

Facebook has long required the largest application developers on its platform to agree to an additional set of terms that, while undisclosed, appear to be aimed at ensuring site performance quality. The company updated these terms this week to set a higher bar for which apps qualify for those terms.

Here’s the update to the developer policy document:

If you exceed, or plan to exceed, any of the following thresholds please contact us as you may be subject to additional terms: (>5M MAU) or (>100M API calls per day) or (>50M impressions per day).

We asked Facebook for more details on the change. The company’s response:Continue

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5 Critical Web Metrics To Keep a Close Eye On

Recommended by elsterama on July 28, 2010 via ReadWriteWeb

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You probably have a good idea of how many page views and unique visitors your company's website gets, but how many people are truly interacting with your brand? How successful are your digital marketing efforts?

Traditional Web analytics metrics can provide a ton of actionable intelligence about your site's users, but only when they're combined with other measurements does the full picture start to emerge. With so many measurements and data points flying across your desktop, it's hard to know where to focus. Here are five metrics to pay particular attention to.Continue

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Facebook Splits Publisher Into Status, Questions, Photos, and Links

Recommended by elsterama on July 28, 2010 via Inside Facebook

Those with access to Facebook’s Questions feature are seeing a new design of the home page publisher used to share status updates and other sorts of content. Users must now decide whether they want to publish a simple status update, a question, upload a photo, or post a link and website preview. While displaying the different things you can do with the publisher, the design change hides the status update prompt “What’s on your mind?” and the rest of the publisher behind an additional click, which could reduce sharing.Continue

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Facebook Launches New “Questions” Application

Recommended by elsterama on July 28, 2010 via Inside Facebook

Today, Facebook launches a new in-house application called Questions which aims to make it easy for users to get recommendations, advice, and opinions on any subject. Users can pose questions which are displayed in the Questions Dashboard or the news feed of the author’s friends, friends of friends, and people who like things related to a question’s tags, though all Questions content is public. Facebook scans each question for keywords, auto-generating these topic tags, which users can augment by manually adding tags. Answers are voted as helpful or unhelpful, surfacing the best responses and hiding the worst.Continue

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Analysis: What are the Web's Top Sources of Referral Traffic?

Recommended by elsterama on July 28, 2010 via ReadWriteWeb

guest_woopra_sign.pngIf there's one thing we know about Web authors it's that they are constantly seeking new sources of traffic for their content. It doesn't matter if you're a blogger, a marketing manager or a small business owner, there is simply no reason to invest time with content creation and Web design if no one is coming to read it. For this reason, it's important to figure out where to actually invest time for the greatest ROI.Continue

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Can Google Challenge Facebook in Social? Key Industry Thinkers Say...Maybe

Recommended by elsterama on July 28, 2010 via ReadWriteWeb

It's becoming clear that Google is getting ready to launch a social networking platform to challenge Facebook. Most recently, the Wall St. Journal reported last night that the big social gaming companies that dominate Facebook are in talks with Google to launch on its platform, too.Continue

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